Eh, I dunno, I think it'll appeal to the RTS gaming crowd that dabbles in the FPS genre but not enough to warrant buying a button laden mouse for it. Now instead of buying a Logitech or M$ mouse they have the option of another big name mouse that's a bit more streamlined. Not to mention the nicety of being able to switch resolutions on the fly which some mice don't offer and lefty support.
I know many southpaws that don't mouse with their left hands due to their mice being only for right handers. This gives them another option now.
4690K @ 4.6Ghz
2X4 Gigs G Skill F3-14900CL8-4GBXM
EVGA GTX 760 SLI
Fractal Design Define R5
Dual loop WC
Some other stuff,
Even more stuff,
If the automobile had followed the same development cycle as the computer, a Rolls-Royce would today cost $100, get a million miles per gallon, and explode once a year, killing everyone inside. --Robert X. Cringely, InfoWorld magazine